Generative AI: How to prepare for the next evolution in organic search
Write service scope, contact routes and FAQs as self-contained explanations. Test answer completeness with real questions rather than adding markup alone.
Putting ai workflows into practice
Generated output may omit information or introduce unsupported statements. Separate model output, human approval and execution; a recommendation does not grant release authority.
Checking the result
Test both sufficient and incomplete inputs and compare accuracy, omissions, rework and stopping behaviour. Verify sources and commitments before public release.
