Deliver permitted uses, input boundaries, review ownership and change records. Use AI for assistance while accountable people approve facts, authority and release.
AI use and review
Designing task-based AI training
Contact OXOAK · Contact OXOAK · Responsibility in design and maintenance · Navigating the environmental challenges of AI
Contact OXOAK · Navigating the environmental challenges of AI · Prepare a workable project brief
Working material
Generated output may omit information or introduce unsupported statements. Separate model output, human approval and execution; a recommendation does not grant release authority.
Delivery and checks
Test both sufficient and incomplete inputs and compare accuracy, omissions, rework and stopping behaviour. Verify sources and commitments before public release.
Related practical notes
Evaluate AI against a defined business problem, considering content quality, human review and practical operating costs.
Practical notes
How to choose the right CMS
Use an article, product and approval as sample tasks. Have real editors author, preview and restore content and record assistance and maintenance costs.
Practical notes
Building a martech stack
Map acquisition, content, email, analytics and customer records, including existing tools. Before adding a system, check export, synchronisation and maintenance ownership.
Practical notes
Plan human review for AI content
Generating a whole website and then looking for someone to check it encourages a rushed review. Decide beforehand which material is available, which statements need approval and who can publish the result. The draft can then be built around information that is possible to verify.
Practical notes
How to create a digital strategy roadmap
Separate current problems, near-term improvements and later experiments, with owners and evidence. Keep the rationale for roadmap changes traceable.
Practical notes
How to perform a website audit
Sample navigation, copy, images, forms, search and mobile tasks. A successful response establishes reachability, not correct content or behaviour.
Practical notes
How to brief a digital agency
State the business, audience, pages, available material and decision-maker. Clarify budget and timing conditions and identify specific reference sections.
Planning headless CMS content
Download this editable planning headless cms content to record current work, open questions and owners. OXOAK examples can be adapted to the project.
Digital product design workbook
Download this editable digital product design workbook to record current work, open questions and owners. OXOAK examples can be adapted to the project.
Practical notes
Why conducting a content audit is essential
Record URL, topic, owner, validity and action. Distinguish duplicates, outdated material and unsupported claims rather than deciding from traffic alone.
