Optimizely 13 has arrived – and here's what it means for your marketing team

Assessing a CMS release for marketing work

Optimizely 13 has arrived – and here's what it means for your marketing team
OXOAK / Content and design

Practical notes

1 min read

Assessing a CMS release for marketing work

Have editors test authoring, campaign preview and approval. Include training and migration rather than updating technical packages alone.

Putting content management into practice

A content model defines independently maintained and reusable information. Authoring, preview, approval and publication form a workflow; an API response validates only one part.

Checking the result

Have real editors create, change and restore content using long headings, missing fields and multiple languages. Record development dependencies and release ownership.

Assessing a CMS release for marketing work · Working details

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