Page observations
Use detailed product imagery for materials and combinations, connecting specifications, colours and purchase preparation.
Content structure
Use this Clipsal Iconic direction to compare the headline, navigation and supporting pages. Record preferred layouts and the business material to replace.
Applying the direction
Record preferred image proportions, colours and information order in the brief, alongside pages, languages and functions. This is design commentary, without claiming the pictured brand or results as OXOAK work.
Explain the business clearly and give every visit a direction.
Related services and platforms
Explore a brand direction through imagery, page layouts and content hierarchy. Keep the design ideas you like and adapt the text, images and colours to your business.
User interviews
Project discipline
Define user interviews responsibilities, inputs, collaborators and review outcomes. This page describes a discipline; staffing is agreed for each project.
Form validation
Project discipline
Define form validation responsibilities, inputs, collaborators and review outcomes. This page describes a discipline; staffing is agreed for each project.
Visual consistency
Project discipline
Define visual consistency responsibilities, inputs, collaborators and review outcomes. This page describes a discipline; staffing is agreed for each project.
Brand websites
Deliver home, services or products, about, contact and agreed supporting pages. Organise around understanding and enquiries and adapt the design to real material.
Validate content, marketing and integrations together. Identify the product, version and editorial tasks before a migration prototype.
Next: Clipsal by Schneider Electric · Design showcase
Offer application and product-family routes through a large catalogue for both professional and general visitors.
