Technology selection

Technology selection

Compare editorial needs, functions, integrations, budget and team conditions. Prototype identical tasks and separate implementation from ongoing costs.

Working material

A content model defines independently maintained and reusable information. Authoring, preview, approval and publication form a workflow; an API response validates only one part.

Delivery and checks

Have real editors create, change and restore content using long headings, missing fields and multiple languages. Record development dependencies and release ownership.

Building a martech stack

Practical notes

Building a martech stack

Map acquisition, content, email, analytics and customer records, including existing tools. Before adding a system, check export, synchronisation and maintenance ownership.

Building a martech stack
OXOAK / Editorial

Practical notes

Practical notes

How to choose the right CMS

Practical notes

How to choose the right CMS

Use an article, product and approval as sample tasks. Have real editors author, preview and restore content and record assistance and maintenance costs.

How to choose the right CMS
OXOAK / Editorial

Practical notes

Practical notes

Choosing a DXP: Kentico Xperience or Optimizely

Practical notes

Choosing a DXP: Kentico Xperience or Optimizely

Prototype the same content model, approval task and integration list on each platform. Separate licensing, implementation and operational costs rather than comparing feature-list length.

Choosing a DXP: Kentico Xperience or Optimizely
OXOAK / Editorial

Practical notes

Practical notes

Headless v Traditional CMS - which one is right for you?

Practical notes

Headless v Traditional CMS - which one is right for you?

Compare the same multi-page editing task, including preview, reuse and publishing. Include additional frontend maintenance in the decision.

Headless v Traditional CMS - which one is right for you?
OXOAK / Editorial

Practical notes

Practical notes

Planning headless CMS content

Planning headless CMS content

Download this editable planning headless cms content to record current work, open questions and owners. OXOAK examples can be adapted to the project.

Choosing between Kentico Xperience and Kontent.ai

Practical notes

Choosing between Kentico Xperience and Kontent.ai

Compare authoring, preview, approval and release with the same update. Include frontend implementation and integration ownership in the evaluation.

Choosing between Kentico Xperience and Kontent.ai
OXOAK / Editorial

Practical notes

Practical notes

Optimizely as a headless CMS

Practical notes

Optimizely as a headless CMS

Verify retrieval, preview, routing and release triggers with appropriate API boundaries. The frontend still needs independent design and validation.

Practical notes

Practical notes

Choosing a DXP: Kentico Xperience or Umbraco CMS

Practical notes

Choosing a DXP: Kentico Xperience or Umbraco CMS

Have real editors create, preview and restore a page. Record where development assistance is needed and include everyday editorial work in the platform decision.

Choosing a DXP: Kentico Xperience or Umbraco CMS
OXOAK / Editorial

Practical notes

Practical notes

Choosing a DXP: Kentico Xperience or Sitecore

Practical notes

Choosing a DXP: Kentico Xperience or Sitecore

Compare editing, approval, multisite and integration using the same tasks. Platform names cannot replace project-fit validation.

Choosing a DXP: Kentico Xperience or Sitecore
OXOAK / Editorial

Practical notes

Practical notes

What is a composable DXP?

Practical notes

What is a composable DXP?

Map data flows between content, search, analytics and identity with failure owners. Replaceability requires real export and recovery paths.

What is a composable DXP?
OXOAK / Editorial

Practical notes

Practical notes

There's still a place for the all-in-one DXP

Practical notes

There's still a place for the all-in-one DXP

Compare system count, editorial workflows and integration ownership. Independent replacement brings flexibility but also requires clear boundaries for failures, identities and suppliers.

There's still a place for the all-in-one DXP
OXOAK / Editorial

Practical notes

Practical notes

Umbraco introduces composable DXP offering

Practical notes

Umbraco introduces composable DXP offering

Define interfaces for content, search, analytics and identity and preserve export and replacement paths. Test failure isolation before adding more systems.

Umbraco introduces composable DXP offering
OXOAK / Editorial

Practical notes

Practical notes