Design Fidelity & Prototyping
Use low-fidelity wireframes for information order and realistic content for reading and brand questions. Avoid polishing every shadow before the structure has been validated.
Putting visual design and experience into practice
Visual hierarchy should match information priority. Typography, imagery and spacing determine what visitors notice first and how they understand the next information.
Checking the result
Compare home and detail pages at the same scale, including long headings, real imagery and mobile order. Connect observations to concrete areas and tasks.


