How to reduce your website’s carbon footprint
Compress images, remove unused scripts and reduce automatic video loading. Retest on the same device to ensure useful information remains available.
Putting performance and delivery into practice
Delivery depends on responses, asset weight and dependencies. Analyse static assets, dynamic endpoints and third parties separately, including first visits and cache hits.
Checking the result
Repeat tests with consistent devices, networks and pages and record loading and interaction feedback separately. Confirm that optimisation preserves useful content and forms.






