Web design trends for 2019: Part II – Bold visual styling
Choose a visual focus and a clear sequence for headings, copy and actions. Test strong contrast and large type with real content.
Putting visual design and experience into practice
Visual hierarchy should match information priority. Typography, imagery and spacing determine what visitors notice first and how they understand the next information.
Checking the result
Compare home and detail pages at the same scale, including long headings, real imagery and mobile order. Connect observations to concrete areas and tasks.
