Writing clear innovation submission requirements
State eligibility, deadlines, materials and review criteria. Update the action when submissions close rather than directing visitors to an unusable form.
Putting content planning into practice
Content needs a topic, owner and validity period. Explanation, evidence and action form a reading path; missing information should remain an identified gap rather than invented claims.
Checking the result
Ask someone unfamiliar with the business to explain its scope and next step after reading. Check alignment between title, summary, body and links.
