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Designing an inclusive themed event
Allow participation across locations, schedules and communication preferences. Summaries should identify reusable changes rather than treating event photos as evidence of lasting practice.
Explore ↗InsightsUsing game mechanics in a climate-action product
Tie points to explainable actions and state data sources and calculation boundaries. Let users opt out of rankings without losing the core service.
Explore ↗InsightsBuilding a martech stack
Map acquisition, content, email, analytics and customer records, including existing tools. Before adding a system, check export, synchronisation and maintenance ownership.
Explore ↗InsightsChoosing a DXP: Kentico Xperience or Optimizely
Prototype the same content model, approval task and integration list on each platform. Separate licensing, implementation and operational costs rather than comparing feature-list length.
Explore ↗InsightsChoosing a DXP: Kentico Xperience or Umbraco CMS
Have real editors create, preview and restore a page. Record where development assistance is needed and include everyday editorial work in the platform decision.
Explore ↗InsightsReviewing the design of a product configurator
Check dependencies, unavailable-option explanations and the configuration summary. Customers should be able to revise choices without losing dimensions or contact details.
Explore ↗InsightsCMS technology trends
Separate visual editing, structured content, automation and channel requirements. Establish what the team will actually use in the next year before considering expansion.
Explore ↗InsightsTurning developer-event learning into reusable work
Create a minimal example, applicability notes and failure records for a new technique. Keep demonstration code isolated until it has been validated for a client project.
Explore ↗InsightsBalancing expressive and usable interactive content
Distinguish story chapters from primary actions. Essential information and contact routes should remain available when animation is reduced or video skipped.
Explore ↗InsightsChecking entry points before a domain change
Inventory old domains, email addresses, QR codes and external links. Verify email delivery separately: working website redirects do not establish that mail still works.
Explore ↗InsightsFour common risks to SEO during migrations – and how to mitigate them
Check URL mapping, indexing settings, lost content and internal links. Preserve a pre-migration inventory and verify destination pages individually rather than redirecting everything to the homepage.
Explore ↗InsightsThere's still a place for the all-in-one DXP
Compare system count, editorial workflows and integration ownership. Independent replacement brings flexibility but also requires clear boundaries for failures, identities and suppliers.
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