Explaining results in a product visualiser
Label colours, materials and scenes clearly and distinguish illustrative results from actual products. Let customers retain a summary and ask follow-up questions.
Putting visual design and experience into practice
Visual hierarchy should match information priority. Typography, imagery and spacing determine what visitors notice first and how they understand the next information.
Checking the result
Compare home and detail pages at the same scale, including long headings, real imagery and mobile order. Connect observations to concrete areas and tasks.
